Experts in this TalentCloud should be able to craft helpful text across all the webpages, providing a seamless experience in making customers read and understand what the product is all about. Experts would be involved in the content-related decision-making processes so that they can set a voice and text tone and drive content strategy deliverables, such as content audits, inventories, and matrices.
Responsibilities
- Write clear, compelling copy and drive strategy for new content development
- Ensure consistent messages across platforms
- Provide ongoing qualitative and quantitative measurements of content usage and effectiveness based on customer’s feedback
- Strong grip on understanding of how users interact with our products and tools and use data to drive meaningful content decisions
- Carry the company’s brand voice across multiple channels, and maintain the product-specific tone and style standards
Required Skills
- Bachelor’s degree or higher from an accredited university in English, marketing creative writing, technical writing, or a related field
- 5+ years of writing experience in a global environment
- Strong, proven content strategy development and product content writing skills
- Strong portfolio of UX-focused writing samples and style guidelines for web and mobile applications
- Demonstrated success in applying Design Thinking methodologies and UX best practices
Technical Tools
- Google Docs
- Zeplin
- InVision
- Github
- Sketch
- Thesaurus.com
- Grammar Girl